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Passion for riding


Competition is embedded in our DNA and philosophy.

For more than 100 years, Michelin has developed more competition technologies than any other brand. It's a prestigious and authentic heritage, but it's also an expression of passion shared by the entire company.

«Michelin’s strong commitment to Motorsports translates to its development of innovative technologies and reliable tires. Longevity, safety, energy efficiency, and capturing the "pleasure" of the ride are the elements cultivated by the Motorsport division. »

Pascal Couasnon, MICHELIN Motorsport Director

Our race track victories

  • 12 Titles FIM World Superbike Champion from 1988 to 2003

  • 28 Rider titles FIM World MotoGPTM Champion from 1973 to 2017

  • 396 Victories FIM World MotoGPTM Championships from 1973 to 2017


Our off-road wins

  • 35

    World Outdoor Trial Champion since 1981

  • 15

    World Indoor Trial Champion since 2002

  • 31

    Enduro World Champion since 2000

  • 7

    World Motocross Champion since 2002

  • 34

    Dakar Rally Titles

  • Dakar

    The Dakar is the longest and most prestigious of all the rally raid trials.

  • Enduro

    Enduro takes place in a natural setting over loops of around 50 miles each. It is one of the three main all-terrain motorcycle events, along with Motocross and Trial.

  • Trial

    Trial consists of clearing natural or artificial obstacles without riders putting their feet on the ground. This may be practiced outside on natural terrains, or indoors on specially equipped artificial turfs. Each rider has an allotted time to finish the course.